Gamification in Tourism

Name: Gamification in Tourism
Rating: 5.0 (1 reviews)
Author: Roman Egger

Designing Memorable Experiences

Roman Egger Paul Bulencea

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Beschreibung zu „Gamification in Tourism“

Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience De

Tourists' expectations are increasingly complex and sophisticated. They are now seeking meaningful and more stimulating experiences from tourism providers. By combining Gamification with Experience Design the Gamification in Tourism book provides a comprehensive and novel approach on how to design such experiences. With its Memorable Experience Design framework and practical case studies the book should help tourism providers shift their thinking as to what they can offer in order to cater to the new needs of their guests.

Über Roman Egger

Roman Egger is professor and divisional director for eTourism at the department of Innovation and Management in Tourism at the Salzburg University of Applied. He advises a number of national and international projects in the fields of Information Technologies in Tourism counsels eTourism-development activities. He has written and co-edited more than 10 books, published a number of articles in Books and Journals and is co-editor of the scientific Journal “Zeitschrift für Tourismuswissenschaft”. He is a Member of the International Federation of Information Technology for Travel and Tourism (IFITT), ÖGAF, DGOF, DGT and AIEST.

Verlag:

Books on Demand

Veröffentlicht:

2015

Druckseiten:

ca. 122

Sprache:

English

Medientyp:

eBook